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Marketing Content Specialist

Company: Kleinfelder
Location: Oakland
Posted on: October 19, 2019

Job Description:

Job Description

Job ID#:

52090 Job Category:

Sales Position Type:


Kleinfelder has been connecting great people to the best work since 1961. We are engineers, scientists, and construction professionals providing solutions that improve our clients transportation, water, energy, and other private infrastructure. As a responsive, cross-disciplinary team of bright, curious, and innovative problem-solvers, we are dedicated to doing the right thing, every day, on every project from over 60 offices in the US, Canada and Australia.

Built on a foundation of excellence, Kleinfelder is committed to client-focused solutions. Through our depth of experience and thorough understanding of environmental, regulatory, economic, and civic conditions, we identify and address challenges with innovation and common-sense. Kleinfelder s integrated, award-winning experts collaborate with clients to meet their objectives - from project inception through design and execution. Connecting great people to the best work is our purpose together, we deliver.
Do you enjoy collaborating with industry leading professionals and creating compelling content to be shared via internal and external marketing channels* Are you creative and have an eye for captivating graphic layouts and content* If so, Kleinfelder is looking for you to join our team and elevate a firm focused on delivering excellence and career growth opportunities.

Along with collaborating with your teammates, firm leaders, and technical experts, key responsibilities will include developing a variety of content, digital and social media, campaign creation and management, research, and media relations initiatives.

Kleinfelder\'s is seeking a Marketing Content Specialist to support Marketing and Communications related tasks. This position will sit in our Oakland Office.

Position Summary
Responsible for a variety of communications and media relations initiatives along with promotion of B2B media engagement. As a member of the Corporate Marketing Communications team, you will collaborate with fellow team members to develop and implement a comprehensive and brand-cohesive content, public relations, and other media platforms. Works independently, using knowledge of industry and/or professional guidelines and protocols to accomplish goals, objectives and solve problems of advanced scope.


* Creates and develops content to align with short and long-term internal and external communication programs.

* Provides specialized support for various communication programs. Areas of program specialization include strategic communications, social media campaign management, event and/or public relations management.

* Measures and evaluates elements and results of communication campaigns; makes mid-course program adjustments based on measurements; adapts measurement approaches over time to capture emerging best practices.

* Manages, develops, and/or supports content shared across all internal and external communication channels (including social media).

* Develops and maintains meaningful metrics that focus behavior and improve the efficiency of digital media and public relations efforts to demonstrate value.

* Provides strategic communications counsel and support to the company s Shared Services business partners (Human Resources, IT, Finance, and Legal departments) with an emphasis on employee communications.

* Coordinates all areas of activity including, but not limited to, defining strategy and messaging, developing measurements of success, identifying internal and external opportunities, training staff, and executing strategy.

Experience and Academic Requirements:

* Education: Bachelor s degree in Communications, Public Relations, Journalism, Marketing or related field.

* Experience: 5+ years of total professional experience, 3+ years of experience in communications-related role with professional services firm (e.g. engineering, accounting, legal) organizations. Superior communication skills and in-depth knowledge of company operations and products.

* Other Knowledge and Skills: Team player with the confidence and integrity to earn client and internal team confidence quickly. Must be able to work effectively within a highly collaborative and interconnected environment. In-depth knowledge of company services and operations.

Kleinfelder offers an excellent compensation and benefits package including medical, dental, vision, life insurance, 401(k) plan, and paid holidays.

Kleinfelder is an Equal Opportunity Employer Minorities/Women/Disabled/Veterans (Compliant with the new VEVRAA and Section 503 rules)

Please note that Kleinfelder does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Fee Agreement, Kleinfelder will not consider or agree to payment for any referral compensation or recruiter fee. In the event a recruiter or agency submits a resume or candidate without a previously signed agreement, Kleinfelder explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resume, including those submitted to hiring managers, are deemed to be the property of Kleinfelder.

Keywords: Kleinfelder, Newark , Marketing Content Specialist, Advertising , Oakland, California

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