Senior Product Manager, Growth
Company: Ipnos Software inc.
Location: Mountain View
Posted on: April 22, 2024
Job Description:
The OpportunityWe're the creator of BetterSleep: the app that
has helped more than 65 million people sleep and feel better across
the globe. We have a sleep tracker, relaxing sounds, guided
meditations and sleep stories, all available in over 6 different
languages! We set out on a mission to help people change their
lives with a better night's sleep. -Who are we and why should you
join us?
- We are taking sleep to the next level. We combine great
content, technology, and data-driven product development to
constantly learn, iterate, and improve. -
- We are relentless in our pursuit of better, always questioning
the status quo and discovering new ways to get things done and
serve our users;
- Our team is agile and nimble, allowing you to have a huge
impact and carve your own path from day one. -
- We invest in our team's well-being and professional development
because we know that business and individual growth go
hand-in-hand. You will move fast, remain flexible, and be
challenged every day. Join us! What are we looking for?BetterSleep
is seeking a Senior Product Manager with experience and passion for
building successful consumer products.As part of the Growth team,
you will own the product strategy and execution pertaining to
subscription types and different pricing models. This is a high
impact role, requiring analytical thinking and strong communication
skills. To be successful in this role, you must deeply understand
the impact of your roadmap on overall business outcomes, as well as
demonstrate a strong product sense; thinking creatively, offering
out of the box solutions. - You have to be experienced and
comfortable navigating ambiguity. -Your mission is to make
BetterSleep accessible to all users while balancing and -
maximizing business outcomes. -Responsibilities -
- Product Roadmap and Execution: Develop and execute a product
roadmap for pricing strategies that drives user acquisition and
conversion while ensuring accessibility for all users. -
- Data-Informed Decision Making: Establish and track KPIs,
analyze user behavior behind subscription conversion and retention,
and combine user feedback and data insights to inform product
decisions
- Experimentation: Execute A/B tests to determine which
monetization strategy (how much you charge, when you charge, how
you charge, how it impacts other geos/currencies, etc.) drives the
most user and business value -
- Monetization Strategy: Constantly innovate on subscription
models based on market and user needs. You will be working closely
with the user acquisition team to align on strategic priorities.
Deeply understand the relationship between pricing and key
performance metrics like RPU and ROAS. - -
- Innovation and Education: Drive understanding across
BetterSleep of how user psychology works and what motivates them to
sign up. Innovate to offer unique offerings based on user
preferences- contextually relevant offers at the right time. -
- Thought Leadership: Frame and lead discussions with key
business and technical stakeholders to assess opportunities, make
data-informed recommendations, and build alignment ahead of
important investment decisions
- Collaboration: Lead cross-functional collaboration with
engineering, data science, design, marketing, and other partner
teams to create content experiences that are meaningful and
delightful to consumers
- Competitive Intelligence: Conduct regular audience and market
analysis to maintain a competitive understanding of industry trends
- Bachelor or Master degree combined with 6-8 years of experience
in a product role at a B2C company with a track record of success
in owning the whole product lifecycle
- Growth and experiment-driven mindset with a proven ability to
execute and deliver results;
- Experience running and analyzing A/B tests with a proven
ability to execute and deliver results on a quick cadence while not
sacrificing on product quality
- Deep understanding of unit/business economics and proven
ability to balance business and technical considerations for
product decisions
- Ability to make quick and effective decisions in a fast-paced
environment
- Super analytical: proven experience in using data and relevant
tools for driving critical business outcomes
- High EQ: you come with an informed POV but are open to changing
your mind based on new information and business/team needs
- Technical: Strong understanding of how applications are built,
and ability to participate in technical decisions
- Excellent organizational and leadership skills, strong
attention to detail, able to work independently
- Bonus points if you have pricing experience in a subscription
based company
- Competitive salary & compensation;
- Excellent health, dental, and vision coverage;
- Retirement plan with employer matching contribution;
- Ridiculous perks program;
- Commuter & lunch benefits, FSA accounts, and Employee Stock
Purchase Programs;
- Free access to Tele-health & BetterHelp services;
- Any hardware/software that will make you productive and
successful;
- Awesome people to work with;
- Nothing to slow you down;
- Helping people live a better life, every day. The base salary
range for this position is $145,000-$194,000. In addition to the
base salary, this position is eligible for a performance bonus, and
extensive benefits. Total compensation is based on several factors
- including, but not limited to, type of position, location,
education level, work experience, and certifications. This
information is applicable to all full-time positions.
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Keywords: Ipnos Software inc., Newark , Senior Product Manager, Growth, Executive , Mountain View, California
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