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Product Marketing Copywriter, Video Collaboration

Company: Logitech
Location: Newark
Posted on: June 8, 2021

Job Description:

The Logitech Video Collaboration Business:

Logitech's video collaboration business is in a period of exceptional growth. We are the #1 market leader in video conferencing devices and the fastest-growing business within the company. Our goal is to democratize video meetings. We support a lasting shift to working from anywhere by helping people across organizations connect face-to-face, wherever they are - without compromising on the quality, productivity or creativity that comes from collaboration.

The Team and The Role:

Our team operates in the sweet spot between startup agility and enterprise stability. We're looking for a creative copywriter to support our product marketing organization across the entire VC portfolio.

This person will partner closely with product marketing, product and content marketing teams to develop relevant, valuable, and engaging content tied to new and existing products. This role reports to the Head of Product Marketing in the Logitech Video Collaboration Business Group.

In this role, you will:

  • Work alongside product marketing leads to develop and write clear and compelling messaging that communicates the value of our Video Collaboration products to a broad audience, including business and IT decision makers, partners, and end users.

  • Write new and uplevel existing product marketing content including landing page copy, data sheets, ready-to-use product descriptions, video or presentation scripts, software product UI copy, paid media copy for product campaigns, and more.

  • Conduct topical research and interview subject matter experts including but not limited to Product Marketing Managers and Product Managers to inform content development.

  • Collaborate with Logitech's brand and creative team, graphic designers, external agency partners, and other cross-functional team members to deliver projects on time and on message.

  • Evaluate both external and internal consumption of and engagement with written materials and make recommendations for future product content mix

  • Can toggle between materials written for business (decision-makers, partners) and for end users of our products.

  • Supports new requirements for product copy as they arise, including but not limited to industry conferences, campaigns and internal meeting and communications.

Qualifications:

  • 5+ year professional writing experience in some combination of creative, marketing, and technical venues.

  • Excellent communication, collaboration, and project management skills with a proven history of meeting deadlines

  • Strong ability to write to specification while maintaining proper style/brand voice and adapting tone for different formats and use cases

  • High attention to detail -grammar, punctuation, fact-checking, etc.- without losing sight of the broader story

  • Able to be a strong brand advocate who works with diverse teams to achieve business objectives

  • Solid knowledge of design and layout principles

  • Experienced with web copywriting and take a thoughtful approach to SEO

  • Familiarity with the Video Conferencing industry a plus

"All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability."

If you require an accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at 510-713-4866 for assistance.

Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we're small and flexible enough for every person to take initiative and make things happen. But we're big enough in our portfolio, and reach, for those actions to have a global impact. That's a pretty sweet spot to be in and we're always striving to keep it that way.

#LI-NG1

Keywords: Logitech, Newark , Product Marketing Copywriter, Video Collaboration, Other , Newark, California

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