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Marketing Operations Analyst

Company: Fortinet
Location: Sunnyvale
Posted on: October 20, 2019

Job Description:

Description:
Create marketing dashboards and reporting on Tableau to drive action derived from analytics
Drive RTM analytics and operations to improve marketing execution
Data and analytic support of digital and business development campaigns
Drive pipeline conversion programs
Actively analyze and build insight to improve the health of customer/lead data and process
Manage marketing operations including lead management processes, lead scoring, nurture, campaign tracking, marketing automation systems, database health, targeting and segmentation plans and alignment with sales operations
Drive marketing database improvements: analyze gaps in our data, contact acquisition strategy, practices that ensure data quality and measure database health. Develop new ways to mine data to guide marketing investments.

Experience:
4+ years experience in data analytics and marketing operations in a dynamic technology environment
Experience with Tableau or Visualization tools
Experience with Marketing Automation tools and Marketing technology implementation
Results-driven with very strong ability to analyze quantitative data to determine program effectiveness, ROI, forecasting.
Ability to analyze strategically, but have exceptional attention to detail in execution. Ability and willingness to be a hands-on leader. Ability to analyze and execute.
Experience and expertise with marketing and CRM solutions. Salesforce.com experience required.
Strong team player with ability to develop effective working relationships across organization: regional and global marketing teams, sales, sales operations and IT.

#LI-JN1.

EEOC / AAPAccommodation: If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Fortinet, Inc at (408) 235-7700 of accommodations@fortinet.com for assistance.EEO: All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

Keywords: Fortinet, Newark , Marketing Operations Analyst, Professions , Sunnyvale, California

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